Beard Dry Oil: Initiative

[Brush sold separately]

About the product

Beard Dry Oil (“DO”) is a premium hand-crafted beard oil, with a twist. Like all beard oils, DO provides the oils that hairs crave, producing a healthy shine that makes beards and goatees look great. The product is called a “dry” oil because we add just enough beeswax to make the oil solid at room temperature. "DO" not only stands for “Dry Oil”, but also reminds us to do the things we know we should do. Do not procrastinate. Do honorable things. Do things our dads would be proud of. As the ancient proverb goes, “do what is right and come what may.” Isn’t that a good thought to have in the morning? I think so.

What it does:

Like all beard oils, it will make your beard or goatee look awesome, by restoring the oils it should have had all along. I use it from the sideburns area all the way down to my chin. It softens the hairs a little. DO will make your facial hair look better by adding a very light gloss, while feeling softer and keeping your beard healthy and strong.

How to apply:

You can apply DO a couple different ways. You can apply it directly to your beard, use the Beard Oil Brush or use your fingers. For best results, use the least amount possible to get the shine and hold you are looking for. For best results, grab a full Beard Care Kit and you'll have an easier time applying the product and save $3 on the Beard Oil Brush! For videos on how to use beard oils: click here.

About the Initiative scent:

This is a beard oil that inspires me to put in the hard work and the hours to build something worth having. This is a more brisk scent and is made from a stack of brisk citrus tones. It is a mature take on citrus. It was important to include the freshness of lime, bergamot and lemon without creating something cloying. I think I nailed it.

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